PENTAX launches Limited-Edition K10D Camera Package London, June 14th 2007 - PENTAX U.K. today announces the release of 5,000 limited-edition PENTAX K10D Camera Packages, to commemorate K10D winning the Camera Grand Prix 2007 Award in Japan. With only just 150 PENTAX K10D Grand Prix Packages available in the UK, the extremely collectable cameras with an exclusive new colour scheme, will be sought after by photography enthusiasts across the country. This one-off PENTAX K10D Grand Prix Package features gold finished PENTAX branding, the K10D logo and mode dial, complimented by a new dark brown rubber coating on the body and battery grip. In addition, the Package includes a specially designed leather camera strap with award logo and Camera Grand Prix lettering, also in gold. The PENTAX K10D cameras in the Grand Prix Package also include the latest Firmware (ver.1.30) and each camera is identified with a serial number, which is specific to the Package. The PENTAX K10D is a 10.2 effective megapixels digital SLR camera that offers high-precision, high-resolution images. It incorporates an array of advanced, user-friendly features including the PENTAX-original SR (Shake Reduction) technology. It was awarded the Camera Grand Prix 2007, in recognition of its technological sophistication, outstanding specifications, and reasonable price, ensuring it is affordable to photographers around the world. Product and Marketing Information Product name: Package contents: Quantity: PENTAX K10D Grand Prix Package PENTAX K10D GP camera D-BG2 GP Battery Grip, O-ST55 Camera Strap with a Grand Prix logo Limited production of 5,000 sets in worldwide Main Features of the PENTAX K10D Grand Prix Package 1. For this limited-edition package the camera body and the battery grip have been specially applied with a dark-brown rubber that compliments the gold lettering and branding on the camera and leather strap. 2. On the K10D the the PENTAX logo, the K10D logo and the mode dial are in a standard gold color, signifying the limited-edition status. The "CAMERA GRAND PRIX 2007" lettering and award logo mark are also displayed on the lower part of the LCD monitor on the camera's back panel. 3. The specially designed leather camera strap features the "CAMERA GRAND PRIX 2007" lettering, award logo and the K10D logo, in the same gold color. 4. Each camera body is identified with a serial number, which is exclusive to the PENTAX K10D Grand Prix Package. 5. The latest firmware (Ver.1.30), that corresponds with the SDM system, has been installed onto the cameras. PENTAX K10D Grand Prix camera body is also compatible with PENTAX's supersonic motordriven lenses. With the SDM system mounted onto the next-generation of supersonic motor-driven lens, it assures smoother, quieter autofocusing operation. Note: The specifications of the K10D camera body and the battery grip included in this package are same as their standard models except for the firmware. -endAbout Pentax Pentax U.K. Limited was formed in 1979 and is a subsidiary of the PENTAX Corporation of Japan. The Imaging Systems Division successfully distributes its products through a number of channels, including independent camera shops and national retailers. The product range is extensive and includes state of the art digital SLR and zoom compact cameras, through to highly sophisticated professional medium format equipment. There is also a superb range of binoculars, suitable for a variety of leisure activities. Today, Pentax is a leading supplier of professional and recreational cameras and photographic equipment worldwide. Pentax U.K. Limited, Imaging Systems Division, offers an online press lounge, designed to provide the UK media with access to an extensive library of information relating to Pentax's range of cameras and binoculars. Simply click on the link (www.pentaximagingpr.co.uk) and you'll be able to access press releases, downloadable product images and company logos, product specification sheets and a Pentax company backgrounder. If you have a query, want to check a price or availability of a product or perhaps require a product for review, please get in touch with us via our PR contact section. For further information please contact: Grace Jones Pentax Press Office Tel: 01753 798 119 Pentax.imagingpr@pentax.co.uk ...